Crucial decisions deserve verified answers.

RepData is the Verified Intelligence Platform. Create studies, reach the right people, evaluate quality at every step, and turn findings into action, with expert support when you need it.

Trusted by

GoogleThe Home DepotJohnson & JohnsonHBO MaxBloombergHershey'sBRITACloroxNielsen SportsLos Angeles RamsFlorida PanthersUCSFYouGovPabstPearsonMcGraw HillVoxMichigan State UniversityUniversity of GeorgiaThe Farmer's DogAmplify SnacksSimon-KucherSiegel+GaleGoodby Silverstein & PartnersUniversity of San Francisco

Check our stats

10M+

Respondents tracked and evaluated each day

120+

Signals tracked and scored per respondent

Up to 38%

Repeat and fraudulent behavior detected at respondent level

10 to 15%

Share of responses cleaned further at response level before analysis

Detection and cleaning rates vary by study and traffic.

Quality checks, with context

See how fraud prevention and response quality checks add context to each respondent.

PassedBlockedUnknown

With RepData

ID
Status
Rejection Reason
ID-0001Block

Machine Learning Check. Respondent's source is showing declining reconciliation rates over the past 7 days. The machine learning model has automatically disabled this source to protect data quality.

ID-0002Block

Open-End Score Check. Respondent wrote about "the current state of cryptocurrency markets and blockchain technology" when Q6 asks about breakfast cereal preferences.

ID-0003Pass

Validated human respondent.

ID-0004Block

Suspicious Technology Detected. Respondent's hardware fingerprint has been associated with over 2,300 survey attempts across 47 panel sources in the past 90 days.

ID-0005Block

Suspicious Technology Detected. Respondent is part of a cluster of 14 different IDs all traced to the same /24 IP subnet within a 30-minute window, a pattern consistent with a coordinated click-farm operation.

ID-0006Block

Respondent on No-Fly List. Respondent's device and identity have been suppressed industry-wide after confirmed fraud across multiple unrelated client projects.

ID-0007Pass

Validated human respondent.

ID-0008Block

AI Check. Respondent entered 280 characters in a text field within 12 milliseconds. Even the fastest human typist at 200 WPM would need at least 8 seconds for this much text, confirming paste-from-external-source or automation.

ID-0009Block

Coherence Score Check. Respondent reported "no children" in the demographics section, but the Q9 open-end discusses "picking my kids up from school" and "helping with homework."

ID-0010Block

Hyper Activity Detected. Respondent completed 89 surveys today, each using a different residential proxy address and freshly rotated browser fingerprint. Digital fingerprint was flagged across 6 of 130+ signals.

ID-0011Block

Suspicious Technology Detected. Respondent's HTTP user-agent string identifies headless Chrome, and the JavaScript execution environment is missing standard browser APIs like window.chrome and navigator.plugins.

ID-0012Pass

Validated human respondent.

Without RepData

ID
Status
ID-0001Unknown
ID-0002Unknown
ID-0003Unknown
ID-0004Unknown
ID-0005Unknown
ID-0006Unknown
ID-0007Unknown
ID-0008Unknown
ID-0009Unknown
ID-0010Unknown
ID-0011Unknown
ID-0012Unknown

Quality is built through a learning loop across source, respondent, and response. Fraud prevention and low-quality human responses are evaluated distinctly, with visible reasons to support review.

Explore quality evaluation

Use cases for every team

Answer the questions behind your next decision, from understanding your market to developing ideas, testing creative, and improving the shopper experience.

Start with the work in front of you

You do not need to choose every capability at once.

Can I use only one part of the offering?

Yes. Teams can work with RepData for an individual quality capability, sample access, platform workflow, or managed service. The right starting point depends on your research operations.

Does RepData provide sample and research services?

Yes. RepData offers sample sourcing, a research platform, and expert services. Scope, audience, and delivery details are discussed for each project.

How do I discuss a study?

Use the contact form to describe your audience, method, markets, and timing. A team member can help determine the appropriate next step.

Browse all frequently asked questions

Tell us what the research needs to do.

Discuss audience, methods, quality requirements, or workflow fit with the team.

Talk to us

Trusted by teams who take quality seriously.

Pabst Blue Ribbon

[Rep Data] is truly a researcher's platform. If you know how to design surveys and apply best practices, this tool lets you do everything you need. There's no survey I couldn't craft with [Rep Data], its flexibility is virtually limitless, from piping and routing to conditional logic.

Bill Duncan

Pabst Blue Ribbon

Director of Insights