Survey Programming
(Powered by our OWL Solutions)
Complex survey programming, built error-free and fast
Our survey programming pairs deep operational expertise with a triple-layer QA process that delivers error-free data on every study. We handle the details that determine whether a study runs smoothly, including complex skip logic, quota paths, randomization, piping, sample routing, respondent validation, device requirements, language versions, and data structure. Industry-leading turnaround, with expedited and weekend service available.
What you launch is exactly what you designed
Launch Exactly What You Designed
We program complex skip patterns and piped variables in tools built to handle them, so a single misconfiguration gets caught before fielding instead of after. You avoid the corrupted datasets and expensive reprogramming and refielding that errors cause.
Quotas That Hold Their Shape
We enforce nested and interlocking quotas in real time, so studies fill every cell as designed instead of overshooting some and starving others. You get balanced samples that weight back cleanly to a representative population.
Fast Turnaround, Even on Complex Builds
We deliver industry-leading turnaround on even the most complex builds, with expedited and weekend service when your timeline demands it. Advanced designs usually mean longer programming and more rounds of QA, and we compress both.
Capabilities
How Rep Data solves it
Advanced Logic and Branching
Program intricate skip patterns, piping, randomization, looping, conditional display, and sample routing with confidence. Our survey programming validates your logic as you build, so broken paths are caught before launch, not after the data is collected.
Triple-Layer Quality Assurance
Every build runs through a triple-layer QA process before a single respondent enters. Randomization, attention checks, skip-logic validation, answer piping, mobile optimization, trap questions, and speeding thresholds are all verified, so what fields is 100% error-free.
Device-Agnostic Rendering
Every survey renders cleanly on desktop, tablet, and mobile from a single build. No separate programming for each device and no respondents dropping off because a question would not display correctly on their screen.
How It Works
Simple to implement, powerful in practice
Hand Off Your Design
Share your questionnaire, logic map, and quota plan. Our programming team turns even the most complex specifications into a working survey, with validation built in at every step.
Program and QA
Advanced logic, quotas, translations, and device rendering are programmed and run through our triple-layer QA. Broken paths, quota conflicts, and display issues are flagged and resolved before anything reaches respondents.
Launch with Quality Built In
Your survey deploys with the Rep Data quality stack connected, so pre-survey fraud prevention and in-survey data cleaning run from the first complete. What you designed is exactly what fields.
Why Rep Data's OWL Solutions
Rep Data vs. the status quo
Client Results
Trusted by leading research teams
“We have been incredibly satisfied with [Rep Data]'s work. Our client has been super impressed with the survey's look and functionality, and several commented they had never seen some of the unique features. The communication was seamless with a very fluid handoff, and changes are addressed quickly with minimal errors.”
Kelsey
Consumer Insights, BluePrint Research Group
“They went above and beyond to exceed my already high expectations. The survey programming and data tables were absolutely perfect, and they provided great insights during data collection that helped us close field in a timely manner. They were always available and responded quickly to every question.”
Wendy Banker
President, Aurora Research & Consulting
“Over the years I have experimented with many programming solutions, and [Rep Data] has been the ultimate solution. They are not only fast and accurate, they partner with me to develop new approaches to my challenges. Their data tables are clean, efficient, and insightful.”
Sherry Danese
Vice President, Outcomes Insights