Rep Data launches ResearchU to simplify high-quality survey fielding for academic researchers
Self-service platform gives university teams access to nationally representative samples, automated quotas, and built-in fraud prevention in an IRB-compliant environment
August 14, 2025 — New Orleans, LA — Rep Data, a leading provider of full-service market research and data quality solutions, announced today the launch of ResearchU, a self-service sampling and survey platform built specifically for university researchers. Designed to help academic teams quickly field nationally representative surveys in the United States, ResearchU combines deep sample vetting, automated national quotas, and most importantly, the industry’s top-rated fraud detection technology.
The platform is powered by Rep Data’s Research Desk engine and includes its proprietary Research Defender fraud detection system, providing the same level of protection trusted by commercial insights teams.
“ResearchU was built with academic realities in mind - tight budgets, looming deadlines, and the need for absolute data integrity,” said Ryan Rothe, Chief Revenue Officer at Rep Data. “We’ve taken what works in commercial research and made it accessible and affordable for universities that can’t afford to compromise on quality.”
What ResearchU offers academic researchers:
- Single-click access to pre-built, nationally representative U.S. quotas.
- The market’s strongest anti-fraud tool, no need to fear peer review.
- Self-service ordering, lowest costs, and remarkable feasibility across 250+ sources.
- Ability to hand off to Rep Data Research Services for complex sample needs.
Academic researchers create a free account, submit their survey link, and easily begin fielding.
ResearchU was built for academic teams across the U.S. to field nationally representative surveys. Researchers can create a free account at https://repdata.com/researchu.
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About Research Defender
With a goal to help the sample and market research industry create a clean, healthy, and efficient ecosystem, Research Defender has created a secure platform to help our clients take control of their traffic and the quality of their product. Research Defender facilitates high-quality and efficient transactions across the online research ecosystem for both buyers and sellers of sample.
About Rep Data
Rep Data provides full-service data collection solutions for primary researchers, helping expedite data collection for primary quantitative research studies, with a hyper-focus on data quality and consistent execution. The company’s mission is to be a reliable, repeatable data collection partner for approximately 500 clients, including market research agencies, management consultancies, Fortune 500 corporations, advertising agencies, brand strategy consultancies, universities, communications agencies, public relations firms, and more.
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media@repdata.com
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